HomeInspectionSEOPowered by ASP
Websites

Fast, professional,
conversion-tuned.

Most home inspector websites are template-builder products that look like template-builder products. Slow, hard to update, full of generic stock photos, and impossible to migrate when you want to leave. We build custom — designed around how your buyers actually decide.

What changes

What you get out of it.

Pages that load instantly

Speed is a ranking factor and a conversion factor. Slow sites lose Google rankings AND lose phone calls. Ours don't.

Built to convert

Real online booking. Real phone-call tracking. Real lead capture. Not a contact form that nobody fills out.

Owned, not rented

Code in your GitHub. Hosting in your Vercel account. CMS that doesn't lock you in. Move it whenever you want.

What's included

The actual deliverables.

Custom design

Designed around your business, not assembled from a template. Aligned to your brand kit (or a fresh one if you don't have it).

Modern tech stack

Built on Next.js and hosted on Vercel — the same stack used by major brands for high-traffic, SEO-critical sites. Fast loading, easy to maintain.

SEO-ready from day one

Schema markup, FAQ structure, sitemap, robots.txt, OpenGraph metadata — all the technical SEO baked in before launch, not retrofitted later.

Online booking integration

ISN, Spectora, HomeGauge, or whatever scheduling system you use. Buyers book without needing to call.

Content management

Lightweight CMS so you can update text, photos, and blog posts without needing a developer for every change.

Analytics & tracking

GA4 + call tracking + form analytics + ad platform conversion tracking — all wired before launch.

How it works

Our approach.

01

Discovery & sitemap

What pages, what users do on each, what conversions matter. Sitemap before any design happens.

02

Design

Wireframes, then visual design, then handoff to development. Two rounds of revisions are standard.

03

Build & integrate

Development, scheduling integration, content load, technical SEO setup. Staged for review before launch.

04

Launch & iterate

Go live with monitoring on. Watch real user behavior. Tune the things that matter for conversion.

Pricing

Websites are project-based. Standard custom websites run $8,000–$25,000 depending on scope, with most inspectors landing in the $10,000–$15,000 range. Premier Partnership clients get a custom website included in year one.

FAQ

Common questions about this service.

Why not just use Wix or Squarespace?+
If you're early-stage and tight on budget, those are fine. But the ceiling on speed, SEO control, and conversion optimization is real — and you can't take the site with you when you outgrow it. Custom is for inspectors who plan to keep growing.
Will my existing scheduling tool work?+
Almost certainly yes. We integrate with ISN, Spectora, HomeGauge, and most other inspection-specific schedulers via embed or API.
Can I edit content myself after launch?+
Yes. We set up a CMS so non-technical team members can update copy, photos, and blog posts. Bigger changes (new templates, structural redesigns) come back to us.
What about hosting and ongoing maintenance?+
Hosted on Vercel — typically $20–$200/month depending on traffic. Maintenance is included in monthly retainers (Growth and up). Otherwise we offer flat-rate maintenance plans starting at $300/month.
Pairs well with

Related services.

Want this for your inspection business?

30-minute strategy call. We'll see if this is actually the right channel for where you are right now, or if something else should come first.

Book a Strategy Call